LG,Sony,Philips HT why?
- Thread starter bhagat
- Start date
Keyword: Market segmentation.
Consumer goods companies play the quantity game. As long as the quality is sufficient (perhaps even low, but set off by good marketing) - there will be numbers.
In the segment these guys play, the customers don't care as much (or perhaps they don't have such a discerning ear) - and therefore they will also not pay the incremental price to get incremental sound quality.
Consumer goods companies play the quantity game. As long as the quality is sufficient (perhaps even low, but set off by good marketing) - there will be numbers.
In the segment these guys play, the customers don't care as much (or perhaps they don't have such a discerning ear) - and therefore they will also not pay the incremental price to get incremental sound quality.
The main problem with mass market products of LG, Sony, etc is
1. Lack of upgradability of individual components (like DVD Player to BD Player, better speakers, or even better amplifier or DAC)
2. Lack of Connectivity options (additional HDMI devices)
3. Lack of sound clarity (significantly lower THDs and SNR values)
Most of these HT sales happen in showrooms where sales guy plays something boom-boom and tells you the impeccable sound quality. Sound is not just the "boom"
1. Lack of upgradability of individual components (like DVD Player to BD Player, better speakers, or even better amplifier or DAC)
2. Lack of Connectivity options (additional HDMI devices)
3. Lack of sound clarity (significantly lower THDs and SNR values)
Most of these HT sales happen in showrooms where sales guy plays something boom-boom and tells you the impeccable sound quality. Sound is not just the "boom"
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