Hi,
I was confused between Sony W900B & Samsung HU7000 UHD, I went to both the showroom with HD video clip(mp4) in UBS to test the clarity. Later I wen to a showroom where I can compare both the models side by side and test.
Below are my observations.
Sony 40W900B :
42Inc, FHD, 3D, 400Hz Motion rate, Triluminos Display + Free camera & BD palyer Cost - 72K
Samsung HU7000 UltraHD:
40Inc, UHD,No 3D, 200Hz Motion rate +Free Slype camera Cost - 75k.
Sony advantages over Samsung:
(set Picture mode at 'standard' in both TVs)
Extra 2 Inc display with 400Hz motion rate is good for watching sport channels, higher motion rate gives smoother picture without any trace. 3D feature is added advantage. Though the motion rate is not standard one, since both the companies have their own standard, still Sony's 400hz is better. More deeper black and vivid color.Sharp image quality and rich color.
Samsung advantages over Sony:
Cost of HU7000 UltraHD has come down to 75K effective from 18-10-2014:yahoo:
Smart TV, has more than 100 applications and can be upgraded. Dual core processor is good while multitasking.Dedicated processor for faster response, though the motion control was not that effective. Future ready TV, since it is UHD, there is no need to upgrade the TV when UHD content is available.
Conclusion: Both the TV are good, only major differences are the 3D and motion rate. I decided to buy Sony W900B since I am already using a Samsung 22 Inc 5 series FHD (22F5100) Sony has rich color and sharp image. Its my decision.
Hope this helps you to take decision.