Well technically you can't say cheating, as they have listed the price and the product. But yes we Indians do feel "cheated" when we look at US prices !
I know e-Zone prices are insane(high). This store is close to my work place so I frequent it during my lunch break to check prices for stuff that I am planning to get. And once day when I was inquiring about 32" LCD prices(Panansonic 32C8 just in case you are curious; which was advertised @ Rs.17,999 iirc- and ofcourse it was out of stock) this sales guy had the guts to ask me that I always inquire about prices but never buy ! to which my reply was - match the prices which a local dealer quoted me, and I will buy. And the look on his face was - priceless ! (a mix of shame/helplessness/stupidity).
No answer from him - I "asked" for an answer(raising my eyebrows) and he retreated to his counter mumbling: "Woh toh humko permission nahi hai" (meaning - we are not permitted to do so<discount the price>).
And I walked out as a proud customer(who did not buy anything) beating a salesman at his own question !

hyeah:
To this day, that guy never looks me in the eye if I ever go there(E-zone).