MBAs have a habit of taking simple things and using convoluted words and sentences to make them complicated.
I remember a consultant who studied our company for over a year of payment, drinks, and dinner. At the end he made a presentation with all the bells and whistles. Believe me, the whole board went to sleep. I challenged the guy and asked him to make sense to himself. He said, 'Screw it. let us have some whiskey and few chicken kababs.' That was the best 5 lakhs we ever spent!
. I still have the document somewhere to show people how to create a completely incomprehensible presentation.
I have a dear friend who has built a multi-crore house fooling a number of corporates every year. I once went with him to such a meeting of C-execs. In a joking manner, I asked the CEO if the sessions have changed his life. He blinked. My friend never spoke to me again, though he is in touch with us. This great guy has taken a set of C-Exes, and has slotted them into groups of 'apes'. This group behaves this way, this group behaves that way. Individually, you have no chance in life. He tried to slot me into a group. I nearly threw the dinner plate at him.
Anyhow, the TV market is very competitive. The one organization which is reaping benefits is Google with their Android system. The rest have to compete and fight in terms of panels, internal circuits, additional features, and of course, pricing.
'unbeknownst to the consumer, it has a life cycle?' Well let me put it this way. You can still use a 720P TV as long as you give it some form of connectivity. I am still using a 1080P TV, and I hardly find too many 4K content. In a way, this lifecycle has been created by the media people and the TV guys to keep competition at bay. And then we have the Vijay Mallyas who would rather have a 8K TV hanging on his wall though he has no 8K content to see other than, maybe, his own calendar girls.. So a TCL or Sony caters to this segment in the beginning, and then filters the same TV to lesser mortals in time. That, my friend, is your life cycle explained in layman terms. There are always fools in the world who will pay 10x as long as you make them believe no one else has it. Of course, you do the same to 10 such guys.
'Retired out of circulation? I think a TV has at least 5-10 years before a model is removed from the market. And that, in the TV world, is a long time.
. People would continue to believe what they believe in.
