well i would rather ask u to narrow it down to B650 and W550A.i would prefer the extra contrast of the W550A then compared to V550A.
If the SONY 40W550 (90K) costs a good 20K more than the SONY 40V550 (70K) and has the advantage of "extra contrast", "better backlight", "a different filter" and a 100 Hz Motion Flow above the V series, have a basic question.
Why does SONY not advertise widely for "extra contrast", "better backlight", "a different filter" for the W series. It is good that you 'know' and share these facts in this forum, but for regular customers or customers who may not be part of forums such as these, how will they ever know, that by deciding to get W series, they are getting all this in addition to 100 Hz motion flow?