No one bothers about blacks among average day to day customers like housewives, old retirees, casual viewers and so forth. The price tag is a major filter among that segment. 4.5 lakhs to a 2.9 lakhs is a huge diffefence to those. Besides an IPS FALD has not gone well even among those who know a thing of two about TV technology or else nano LG tvs (QNED) would have been the talk of town here. Your choices may be strictly your deciding factor and not a general concensus. Price plus brand plus bells and whistles makes those TVs go to a niche orbit and not all folks can be so selective. 5000:1 is good enough for many.