So I finally decided to take the plunge and order a blu ray on flipkart. Chose "The Sound of Music 45 Anniversary Edition' It was listed for Rs. 779 - COD, no shipping charges. Great! The process was pretty smooth. Order was confirmed by sms, delivery in 3 days - so far so good. This was the first time I was using flipkart, and was happy with the experience. But I got a call in the evening (had booked the order in the morning), telling me that while the listed price was 779 but now it was only available for one thousand something, :sad:I asked them to cancel the order. End of story.
This got me thinking. Now, there is hardly any doubt that this is not the done thing and everyone understands its a fatal for customer relations but the companies still do it. Of course this is a 'minor' faux pas compared to the payment glitches. Neither is this a unique case. Most e-commerce websites seem to do similar things, e.g. few days back I had ordered a book on infibeam, website, for a friend who wanted to take it with him and was leaving town in 7 days. Order was confirmed but after 3 days they sent me a mail saying that the book was out of stock and that the order had been canceled - of course the mail did not say who canceled the order
Unfortunately that left me with little time to try an alternate channel (the offline one - my neighbouring book shop, who had promised to get it in a week but I had ditched him to go online. Point it that the online sellers are in thier nacent stages and yet not professional about customer relation/retention. Ideally speaking since they had confirmed my order on the flipkart they should have sent me a mail saying that while the prices have increased they would honour their commitment even if it was going to cost them, that might have won them a customer and it would have been beneficial for them in the long run. But in the Indian online world, I guess, the customer is seldom right and of course has no rights. :lol:
This got me thinking. Now, there is hardly any doubt that this is not the done thing and everyone understands its a fatal for customer relations but the companies still do it. Of course this is a 'minor' faux pas compared to the payment glitches. Neither is this a unique case. Most e-commerce websites seem to do similar things, e.g. few days back I had ordered a book on infibeam, website, for a friend who wanted to take it with him and was leaving town in 7 days. Order was confirmed but after 3 days they sent me a mail saying that the book was out of stock and that the order had been canceled - of course the mail did not say who canceled the order
Unfortunately that left me with little time to try an alternate channel (the offline one - my neighbouring book shop, who had promised to get it in a week but I had ditched him to go online. Point it that the online sellers are in thier nacent stages and yet not professional about customer relation/retention. Ideally speaking since they had confirmed my order on the flipkart they should have sent me a mail saying that while the prices have increased they would honour their commitment even if it was going to cost them, that might have won them a customer and it would have been beneficial for them in the long run. But in the Indian online world, I guess, the customer is seldom right and of course has no rights. :lol: